Joe Ortiz Associates is a full-service public relations company offering professional expertise in product and service promotions in the international marketplace. JOA also specialize in traditional public relations and media services including news releases, news conferences, talk show appearances, radio/tv public service announcements, brochures, pamphlets, fliers, photography and any other public relations activities needed to promote you, your organization or company.
JOA also offers professional expertise in implementing cyberspace interactive programs, home pages, and general computer consultation, along with media campaigns and corporate development tasks for special events, video teleconferencing projects and developing formats for radio, cable and television news and talk shows. The services we provide include:
(1) Organization or company analysis pertaining to your specific marketing and promotional needs: a. Analyze your product or services; b. Analyze your existing system(s); c. Cost analysis of both.
(2) Marketing and media plan submission: a. Outline short and long-term goals; b. Prepare time line; c. Budgetary considerations.
(3) Collateral materials development: a. Corporate and individual biographies and photographs; b. Brochures, pamphlets, fliers, posters, etc.; c. Position papers, statements of purpose; d. Written copy, scripts for audio and videotapes for public service announcements.
(4) Cyberspace network development consultation: a. Home Pages b. Cyberspace Interactive Programs c. MIS Systems
(5) mplement media and marketing plan to include (when and where the occasion merits) the following: a. Prepare news releases, media advisories and news kits; b. Develop time lines for individual projects; c. Submit respective budgets for individual projects; d. Implement individual projects; e. Submit analysis of completed projects.
(6) Utilizing print and electronic media: a. Develop opportunities for appearances on radio/TV talk shows; b. Develop all aspects for conducting news conferences; c. Submit human-interest stories for print, audio and visual medium; d. Coordinate all media-related activities pertaining to significant representatives at seminars, conferences, speaking tours, etc.
(7) Other services include all media-related tasks pertaining to company or organization-sponsored activities including political and corporate relations development: a. Develop marketing concepts for political arena; b. Develop marketing concepts for corporate arena; c. Implement marketing concepts.
(8) Corporate and foundation fundraising/development: a. Analyze organization or company’s financial/program needs; b. Develop/write proposal outline, budget, etc.; c. Submit proposal according to required guidelines; d. Implement systematic follow-up to ascertain funding.
(9) Special events/trade shows/fund raisers: a. Develop overall implementation strategy; b. Coordinate implementation systems (establish VIP/supporter lists; print and send invitations; catering and other logistics); c. Implement media-related, video tasks pertaining to event.
(10) Speech writing: a. Research subject matter; b. Develop subject theme; c. Prepare original draft.
(11) Radio and television talk show program development: a. Analyze program mission; b. Identify market segment; c. Create program concept; d. Identify host and on-air talent; e. Provide continuous counsel for on-air talent; f. Create intro/segue/exit music.
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DESCRIPTION OF SERVICES 
